Recharge Integration (Shopify brands)

Emotive's new integration with Recharge for Shopify brands can to help you supercharge subscription growth. With Emotive + Recharge you can:

• Grow Your Subscriptions. The integration lets you segment out non subscription customers so you can invite them to join via SMS.
• Retain Subscription Customers. New Experience triggers allow you to create full lifecycle campaigns that lock in subscriptions.

What's currently supported

✅ Receive Orders. Track which orders are subscription orders processed by Recharge 

✅ Create Segments. Segment based on whether a customer has a subscription, what product they’re subscribed to, and how many times they’ve received their subscription product. 

✅ Experience Triggers & Templates. Trigger a two-way Experience when a customer signs up, their order is coming up, their payment fails, or they cancel.

How to integrate with Recharge

1. Get the API key from Recharge (contact support) or Go to your Recharge App from your Shopify Store → Apps (left nav bar) → API Tokens to create a new API key.
2. Create a new key with the following permissions:
3. Go to the Emotive App → Settings → Integrations → Recharge and Copy Paste in the API Key above.​​
4. Click Save
5. The historical import will run automatically - it can take up to 72 hours to complete.

Now you’re ready to set up your Experiences and segments!  You can read more below.

How to create a segment with Recharge data

You can create segment based on whether a customer has a subscription, what product they’re subscribed to, and how many times they’ve received their subscription product. Here’s how.

First, you can create a segment based on whether or not your audience has a subscription. This is a great option if you want to send a Broadcast inviting your audience without subscriptions to sign up. Just create a segment of your list that “is not subscribed” “to any product.”

You can even find Broadcast templates in our template library that you can send to this segment to grow your subscription program. Visit the library here and click on “Subscription.”

You can also create a segment of customers who have subscribed, including what product they subscribed to.

And lastly, you can segment based on how many times a subscriber has received their subscription product.

You can use these segments in your Broadcasts, or to create more targeted Experiences!

How to create an Experience with Recharge triggers

Recharge Experience triggers allow you to create full lifecycle campaigns that lock in subscriptions. Here’s what you can do:

• Welcome new customers, trigger when subscription is activated
• Get feedback, follow up with an experience when a subscription is canceled
• Remind customers of upcoming subscription charge
• Retain subscribers by triggering messaging if a payment method fails

The easiest way to get started is to create a new Experience and select a Recharge template. Just scroll to the bottom of the templates to see Recharge options. You can change any of the copy to be in your brand voice, add branches, or even add segmentation to be more targeted. 

You can also start from scratch and just create a new Experience with a blank template, and select a Recharge trigger from the menu.

Just a reminder that you can use any of your Recharge segments to create more targeted Experiences. Want to send a different welcome message based on what product the customer subscribed to? Just create a segment of subscribers based on the product and add it to an Experience!